Full Job Description
Position: Digital Content Strategist
Location: Goose Creek, South Carolina
Company Overview
Join a rapidly growing organization that has positioned itself as a leader in the tech industry—Tech Innovations Inc.. Based in the heart of Goose Creek, SC, we are a dynamic company focused on transforming digital landscapes through innovative solutions and cutting-edge technology. Our goal is to enhance our clients' online presence, drive engagement, and deliver results that matter. We pride ourselves on fostering a collaborative work environment that empowers our team members to thrive and grow.
Job Overview
Are you a creative and analytical thinker with a passion for digital content? We are seeking a talented Digital Content Strategist to join our marketing team. In this role, you will be responsible for developing and implementing a robust content strategy that aligns with our business goals and enhances our brand presence across various online platforms. If you are a results-oriented individual with experience in crafting targeted, SEO-friendly content strategies, we want to hear from you!
Key Responsibilities
- Develop and execute comprehensive digital content strategies that align with the organization's goals and target audience.
- Conduct in-depth research on industry trends, competitive landscape, and consumer behavior to drive effective content creation.
- Create, curate, and manage engaging content across multiple channels including websites, social media, email newsletters, and blogs.
- Optimize all content for SEO with keyword strategy implementation, link-building tactics, and performance metrics analysis.
- Collaborate with cross-functional teams including design, web development, and sales to ensure cohesive brand messaging.
- Utilize analytics tools such as Google Analytics and social media insights to track content performance and make data-driven decisions.
- Manage editorial calendars and timelines to ensure timely delivery of content projects.
- Monitor and report on content performance metrics to identify areas for improvement and drive engagement.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience as a Digital Content Strategist or similar role within a fast-paced, digital-focused company.
- Proficient in SEO best practices, including keyword research and content optimization.
- Experience with content management systems (CMS), such as WordPress or Drupal.
- Strong understanding of social media platforms and best practices for each.
- Excellent writing, editing, and communication skills with a keen eye for detail.
- Proficient in using analytics tools to monitor and report content performance.
- Ability to work independently and collaboratively in a team environment.
Why Join Us?
At Tech Innovations Inc., we believe in the power of our people. We offer a competitive compensation package and a work culture that values innovation and creativity. Some of the benefits we provide include:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- 401(k) retirement plan with company matching.
- Flexible working hours and the option to work remotely.
- Generous paid time off and holidays.
- Professional development opportunities to enhance your skills.
- A vibrant workplace with regular team-building events and activities.
How to Apply
If you are passionate about digital content and meet the qualifications mentioned above, we invite you to apply for the Digital Content Strategist position at Tech Innovations Inc. Please submit your resume, a cover letter outlining your experience, and a portfolio of your previous work showcasing your content strategy and execution.
Equal Opportunity Employer
Tech Innovations Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Join us in making a difference through innovative digital solutions!